Acquisition solidifies Groupize offering as a true all-in-one for the $1T business meetings and events industry, adding solutions for venues and vendors to their platform for planners and enterprises to manage meetings, event logistics, group and guest travel, and HCP Engagements.   

Addition of venues and vendors to existing solutions for group hotel, air, and spend management, will drive efficiency, visibility, savings, and controls for organizations of all sizes

Boston, MA – July 17, 2024   Groupize, a leading provider of meetings and events technology, today announced the acquisition of The Vendry, one of the biggest event marketplaces in America.   This acquisition enhances Groupize’s extensive offerings, adding more than 70,000 venues and vendors to its existing booking engine of 190,000 hotels globally.

The Vendry is utilized by over 150,000 event planners each month, making it one of the most popular venue-sourcing platforms for corporate event planners and a source of highly qualified traffic to supplier partners.  The marketplace will be known as The Vendry by Groupize.

The integration of The Vendry into Groupize will happen by the end of the year.  Groupize customers will benefit from the ability to shop for unique venues for off-sites, day meetings, dining events, cocktail parties, and more from within the same solution that they manage group hotel bookings, attendee management, and travel logistics.

The entire meeting and event ecosystem, including third parties, will benefit from:

Global Venue and Hotel Supplier Content: The Vendry will enhance Groupize’s offerings with a diverse inventory of venues and vendors and these suppliers will benefit from the combined volume of Groupize enterprise customers.

AI-Powered Response: The Vendry’s intelligent use of AI for venue information acquisition and venue response with Concierge services delivers fast responses and efficiencies, delivering the most updated platform with “What is New, What is Hot and What is trending” with daily content updates.

Streamlined Meeting Management: Groupize empowers the entire vendor sourcing process, from searching suppliers and generating bids to quote management. It also supports managing the entire lifecycle of a meeting by including features like room block management, instant hotel booking, registration, group and guest travel, ticketing, event app, and expense management, all within a centralized workspace.

 “Over the past several months as we’ve gotten to know the Groupize team, I’ve consistently walked away from our conversations believing that I finally found a company that felt just as passionate as our team about supporting corporate meeting & event planners with better technology to help them bring people together. We’re thrilled to be taking this important step forward to bring our shared platforms and visions together to create the best event and travel technology platform in the world,” said Daphne Hoppenot, Founder of The Vendry. Hoppenot will join the Groupize Executive Team as a Strategic Advisor.

Groupize CEO Alisa de Gaspe Beaubien added, “Daphne and her team have been on a mission to build the world’s best venue and vendor sourcing solution and we believe they succeeded.  We’re excited to bring this innovative technology into the Groupize platform, accelerating our mission to transform the way meetings and events are managed. This acquisition accelerates our timelines on delivering a global solution to plan and manage exceptional meeting and event experiences.”  

de Gaspe Beaubien further added, “all of our enterprise customers, particularly those in industries like Life Sciences have a very high volume of gatherings in non-hotel venues and will benefit from staying within the Groupize platform to manage all of their venue needs”.

About Groupize
Groupize is the leading platform for managing in-person enterprise events.  With solutions for venues, vendors, event organizers, and enterprises, Groupize transforms the complex and challenging processes of organizing and managing meetings into a seamless and accessible experience for everyone.  The Groupize platform has 9 modules and over 275 configurable features to manage meetings, events and group travel, leveraging exclusive integrations with industry leading solutions like SAP Concur.   Our mission is empower everyone to create seamless and impactful meetings and events through innovative and intuitive solutions that build trust and foster connection.

About The Vendry
The Vendry is one of the biggest event marketplaces in America, connecting over 150,000 planners each month with over 73,000 event venues and vendors that are listed on its platform. Beyond providing planners with an incredible event sourcing experience, The Vendry also runs one of the largest professional communities for corporate event professionals. Thousands of planners and hundreds of event attendees engage in the Company’s online discussion forums every day.